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employee advocacy

Social Media Novice-to-Pro in 6 Easy Steps

Back in 2010, when Jeanne Meister wrote her book ‘The 2020 Workplace’, she made a prediction which some people considered a bit audacious: By the year 2020, social media training in the workplace would be as common as ethics and diversity training. Well, social media has received a supercharged boost over the past 5 years […]

Ring in Xmas Sales and Cheer with Employee Advocacy on Social Media

Christmas, the season to be jolly for shoppers and consequently for retailers, is here. Shopping for Christmas has migrated from stores and has taken the e-commerce world by storm. This isn’t news to us. What is interesting though is the role Social Media has on Sales figures this season and how Social Media Advocacy is […]

6 Ways Companies Can Share Internal Communication With The Team

Apart from the ubiquitous e-mails, are there better, faster and interesting ways to communicate routine company developments to employees? Yes, there are! Team SoCXO has put together a list of communication methods that will help you communicate quickly, precisely and effectively to your teams: Mobile You’ve likely noticed it and implemented it already, but companies […]

3 Ways To Boost Your Employee Advocacy Program

Using employees’ presence on social media to create brand loyalty and trust – is there a better way to use social media? You (or the bright spark in your marketing team) picked up on this a while ago and your Employee Advocacy program was born. Excitement was thick and expectations were high. This was going […]

Money, Movie Tickets, Free Lunches – Do They Help In Employee Advocacy?

A significant appeal of employee advocacy stems from the notion that an employee’s message will be perceived with infinitely more trust. Why? Because we feel that an employee would not spread the good word about his/her product or service unless the feelings were genuine. But what happens when we incentivize our employees with rewards and […]

Three Best Steps To Drive Employee Advocacy In An Organization

A conversation with Chad Pollitt.