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advocacy marketing

Value of Advocacy Marketing

Advocacy marketing is the process of inciting and equipping your employees, customers and partners to generate buzz around your brand through social mentions and word-of-mouth marketing, which will, in turn, help you to boost your brand’s social media reach. Boost Your Brand’s Social Media Reach in Real-Time with the help of the following you can […]

7 Advocacy Marketing Tips You Need to Learn Now

Advocacy marketing is a great way to gain a great brand reputation and increase online visibility. You must have known this when you got your advocacy marketing program up and running. We at SOCXO have put together 7 helpful advocacy marketing tips to inject some life into your program and give it a quick boost. […]

Why Organizations Prefer Advocacy Marketing in Today’s Digital World?

Advocacy Marketing has been on the rise for several years now, however experts in the field are betting that “2016 will be the year advocate marketing breaks through as a top priority for marketers.” Team SOCXO have put together the following list for why is there so much need for advocacy marketing in today’s digital […]

5 Myths of Advocacy Marketing

Though the many virtues of Advocacy Marketing have been expounded upon on the internet, we have noticed that many brands have a few apprehensions about starting off with Advocacy Marketing. This is largely because of the myths that surround the concept of Advocacy marketing. So we at team SOCXO have put this blog together to […]

Five Goals to Consider in using Advocacy Marketing for Your Organization

A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social media opens up a new world of advocacy opportunities to tap and motivate important marketing assets – Employees, Customers and Partners.As a modern marketer, the ultimate bottom-line is to harness the power of advocacy marketing […]

5 Steps to a Successful Social Media Advocacy Plan

The main engine for Advocacy Marketing efforts is Social Media. Keeping that in mind, it is imperative that we develop a clear Social Media plan before we get our Advocacy Marketing efforts rolling. SOCXO team has put together 5 steps that you need to tick off your checklist as part of your Social Media Plan. […]

5 Key Steps in Advocacy Marketing Program

A Weber Shandwick study estimated that 50% of US employees are active in sharing content on their employers. Today, social media opens up a new world of advocacy opportunities to tap and motivate important marketing assets – Employees, Customers and Partners. As a modern marketer, the ultimate bottom-line is to harness the power of advocacy […]

5 Reasons Why You Should Invest in Advocacy Marketing

Advocacy Marketing is an excellent investment if you want to increase your brand advocate base and maximise the reach of your marketing efforts. It is natural though, that you might have some questions about whether it is really worth investing in. We would like to help ease your concern.  Consider the following 5 compelling reasons […]

Combating PR with Social Advocacy

Public Relations (PR) is all about reputation – the result of what you do, what you say and what others say about you. Socrates said, “Regard your good name as the richest jewel you can possibly be possessed of — for credit is like fire; when once you have kindled it, you may easily preserve […]

3 Ways To Boost Your Employee Advocacy Program

Using employees’ presence on social media to create brand loyalty and trust – is there a better way to use social media? You (or the bright spark in your marketing team) picked up on this a while ago and your Employee Advocacy program was born. Excitement was thick and expectations were high. This was going […]