Kickstart your Employee Advocacy Program with these Easy Steps! – Part 2
In Part 1 of this write-up, we took you through the ways in which you can kickstart your employee advocacy program and communicate its requirements to your employees. The final stages of the program entail the following steps. LAUNCH It’s Launch Time! When you’re launching an employee advocacy program, it’s crucial that you create a […]
Kickstart your Employee Advocacy Program with these Easy Steps! – Part 1
If there’s one thing that separates a good brand from a great one, it’s how well it can create a special connection with its employees. The best advocacy programs empower employees to speak their minds, and keep brands on their toes. This keeps employees engaged and motivates them to share the good word about their […]
Employee Engagement – Is Your Organization Ready?
It would seem that the whole buzz around employee engagement is a mere passing trend, however, it couldn’t be further from the truth. Employee engagement matters to the productivity of an organization and has a direct impact on the wellbeing of employees. This in turn affects their performance levels at work and determines their retention […]
What is Advocacy Marketing
Advocacy Marketing harnesses the power of your employees, customers and partners to transform them into trusted brand advocates. Advocacy marketing has become a popular buzzword in today’s digital world. Unleash the power of advocacy marketing to become a digitally enabled business for maximizing the online reputation of your company and brand advocates. Key stats that […]
What are the different components of Advocacy
The advocates spread positive word-of-mouth recommendations about your company’s brand and performance. Different components of Advocacy are given below. Components of Advocacy Brand Advocacy The main tenet of brand advocacy is to create your brand and build its reputation and extend its reach. Through positive word-of-mouth marketing, brand advocates spread the good news about your […]
Five Goals to Consider in Using Advocacy Marketing
Advocacy marketing, like any other form of marketing, requires key goals to get the real outcomes for your business. Here are 5 goals from Socxo that helps you improve your advocacy marketing efforts. Improve Employer Brand: A well-planned advocacy marketing program can increase visibility and improve the brand reputation of your organization. Drive Employee Engagement: […]
