Ways You Can Encourage Employees To Advocate For Your Brand
People get drawn to a brand after witnessing internal engagement by a bunch of passionate advocates – customers, micro-influencer, employees, and stakeholders. Your employees are the pillars on which your brand name can be built in the digital domain – all you need to do is encourage, assist and support them in their quest to […]
Learn How Social Media Influencers Can Build Brand Awareness
Do you harness the power of social media to generate quality leads for your business? Have you chalked out a social communication strategy for your organization? Are you putting out regular authentic brand-related content in the digital domain? If yes, then you are capitalizing on the social influencer advertising boom that has dominated the marketing […]
Simplifying Advocacy Marketing
The end goal of any marketing strategy is to forge deep and meaningful connections with your customer base and what could be a better way to do so than harnessing the latent power of your dynamic brand advocates! People trust recommendations given to them by their friends, family, and colleagues as it imparts a deeper […]
Build Quality Leads With Influencer Marketing
Influencer marketing has disrupted the traditional advertising system and is an emerging trend that can help your brand drive quality traffic to maximize sales. The best way to build brand awareness in a digital space is to utilize key influential individuals to form a meaning relationship with target audiences. Employees, clients, stakeholders, and customers can […]
Shape Thought Leadership Through Your Brand Advocates
The hype over brand advocacy is at an all-time high – it has captured the interest of marketers, researchers, academicians and business honchos as an emerging trend which will define the future of marketing. When employees become your brand crusaders in a digital space, there is bound to be a positive ripple effect on your […]
Social Media Content – The Key to Advocacy Marketing Success
There is no better way to promote your brand than utilizing the untapped power of social media! If your employees’ and partners act as your trusted third-party cheerleaders on social media instruments, you can immediately boost brand awareness levels and lend an aura of credibility to your marketing campaign. Social Media Advocacy is the future […]
13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers
Are you looking for some interesting numbers that prove the Rise of consumer and employee micro-influencers in the modern day? Not yet convinced about why you should be seriously considering Advocacy Marketing? Here are some interesting statistics.
How to Identify Your Customers as Micro-Influencers
Goodby influencers. Hello, Micro-influencers. If there’s one thing that businesses and brands need to invest in, it’s trust. And that is what’s delivered when you connect authentic Customers as Micro-Influencers to your marketing programs. They engage and give you “true-value” reach and more importantly brand message recall. The simple reason ? They are authentic brand […]
Advocacy Marketing as a Channel for Digital Marketing
The digitally enriched business landscape is a perfect launch pad to collaborate with your most important organizational assets – an engaged set of employees, delighted customers, and trusted partners. The modern marketer has realized that advocacy marketing is a vital tool that can be utilized effectively to revamp slow-paced traditional marketing campaigns. It can help […]
Make Micro-influencers Your Brand-Building Partners
Influencer marketing is an interesting catchphrase that is running in the business circles in recent times. Micro-influencers can revolutionize your marketing campaign by enhancing your social reach in the hugely competitive digital space. The power of the micro-influencer cannot be undermined – they can significantly increase your brand visibility, engage your target audience and act […]
