Employees’ Personal Branding – Why It Is Important For Your Company
Many an HR manager is worried that an employee with a first-rate personal brand sells himself more than the company. But Mike Ambassador Bruny, with his long experience of helping individuals build their personal brands, believes on the contrary. An employee with a good personal brand generates significant ROIs to the company where he works […]
Three Tips For A Successful Social Advocacy Program In A Nonprofit
Social advocacy programs are not just for corporates. A nonprofit can make the best out of it too. Whether it is spreading the word for the cause it pursues or a fundraising, a well-managed social advocacy program could make all the difference for a nonprofit. On AdvocacyCAST, our podcast series featuring the brand advocacy greats, […]
Why Ubiquitous Advocacy Will Be The Norm In 5 years
On social media, people are getting more vocal about their likes and dislikes about a brand. Mukund Krishna, Founder, SOCXO, believes that this trend is only going to increase over the years. In an interview with TechnoparkToday, a portal covering events in Technopark, Thiruvananthapuram (one of the largest IT parks in the country and home […]
Three Unmissable Marketing Tactics On Social Media
In many industries, the organic visibility of brands on social media is a mere 2% or less. And what are companies doing about it? By hiring social media influencers and paying celebs to tweet about their products and services, to promoting their content online, organizations expect to reach a bigger audience on social media. But is […]
Forget These Three Things and You Will Regret Why You Started an Advocacy Program
Employee advocacy program is on the lips and task list of every CXO today. But is your organization ready for it? Will your workforce naturally advocate you on social media? On AdvocacyCAST, our bi-weekly podcasts featuring the bright minds in brand advocacy, Neal Schaffer lists down the essentials to get the employees bat for the company […]
