Everything You Need To Know About Employee Advocacy
If there’s one post about Employee Advocacy you should read, its this one. This will make you think afresh about it. Whether you are already running a program or are contemplating one.
The Top 3 Ways to Create Shareable Content.
How do you go about your content creation? It’s okay if you shook your head and blinked. It’s even okay if you took a quick furtive look around you to see if anyone’s watching....
Why Building a Strong Employer Brand is Important?
An Employer Brand is one of the most powerful tools it has when it comes to hiring in a tough job market. Unemployment rates in the United States have reached historic lows. The number...
Five Brand Advocacy Landmines and How to Avoid Them
What drives employees to be engaged with the brand? What makes some folk get the bigger picture while many don’t? And that, is one of the major focus areas of marketing within the organisation...
Brand Advocacy as a marketing channel to power-up your digital marketing.
The digital mediascape is a perfect launch pad to collaborate as a brand. And, who better to work with, than your most important business assets. Your engaged employees, happy customers or trusted partners… Employee...
5 Ways Your Employee Can Supercharge Your Brand Image
Employee advocacy is a multi-faceted programme that encompasses employees, associates and all participants of corporate and personal communities. Unlike conventional marketing techniques, employee advocacy is not profit-driven. Instead, it is driven by principles of...
What Is in It for End Users in an Advocacy Marketing Platform?
Although organizations reap business benefits through advocacy marketing, how does it help the ones using the platform on a day-to-day basis? How does it empower the end users such as the employee advocates, who...
Adopt These 8 Steps For Curating Content Your Employees Will Definitely Share
Your employees are the most untapped marketing assets, you can leverage to achieve higher brand affinity, amplify social reach with focused content marketing, capture leads organically to expand revenue streams. Employees have 10X the social...
4 Steps to Activate Your Employees as Micro-Influencers
It doesn’t take thousands of followers on social media to become a powerful influencer. Welcome to the age of micro-influencers, active social media users who despite having fewer followers, have the power to amplify your...
Shape Thought Leadership Through Your Brand Advocates
The hype over brand advocacy is at an all-time high – it has captured the interest of marketers, researchers, academicians and business honchos as an emerging trend which will define the future of marketing....
13 Key Stats That Prove The Rise of Consumers & Employee As Micro-Influencers
Are you looking for some interesting numbers that prove the Rise of consumer and employee micro-influencers in the modern day? Not yet convinced about why you should be seriously considering Advocacy Marketing? Here are...
Advocacy Marketing as a Channel for Digital Marketing
The digitally enriched business landscape is a perfect launch pad to collaborate with your most important organizational assets – an engaged set of employees, delighted customers, and trusted partners. The modern marketer has realized...
Step Ahead of Employee Engagement
People matter – Having a happy, motivated and enthused workforce is the greatest achievement for any organization. It is hence no wonder that employee engagement is generating such a huge buzz in academic, research...
If You Are A Hiring Manager You Should Know These Retention Hacks
The war for talent is constantly being emphasized upon, but are people missing out on a far more critical issue – the struggle to retain a capable workforce? High employee turnover is costing organizations...
How Improved Company Communications Can Connect a Distributed Workforce
Effective Internal Communication – It’s absolutely essential to keep the wheels of productivity moving at your workplace! A synergetic system of communication can bring about a huge positive transformation to the work environment, keeping...
8 Signs That Your Organization Needs Employee Engagement
Motivated and passionate employees play a great role in transforming organizations. It’s not a simple task to keep the fire burning and have a team of highly engaged employees running your show. Often, employees...
Simple Tips to Build, Engage and Retain Audience on Social Media
There’s so much that goes into keeping your audience hooked on to brand social media platforms. It takes gripping content, appealing visuals and a whole load of original subject matter that keeps readers enticed....
Trade Secrets to Hike Up Employee Engagement
The hype about employee engagement is on the upsurge – the concept has piqued the interest of managers, researchers, academicians and the HR community in general. Organizations are now investing huge amounts of time,...
How can SOCXO Transform Your Corporate Culture and Boost Employee Engagement?
Employee engagement is certainly the new buzzword in the business world. Corporate leaders today are striving hard to create an inclusive work culture which promotes a strong sense of emotional connect amongst employees. Engagement...
5 Ways to Improve Employee Engagement
According to 2017 Gallup Poll, 51% of the U.S workforce is not engaged. Additionally, 37% of engaged employees are looking for jobs or watching for opportunities, as are 56% of not engaged and 73%...