Customer Advocacy: Your Ace for Marketing Success.
In today’s supercharged market conditions, anything short of amazing customer focus is simply not good enough. Delighted customers are the most influential weapon in your marketing arsenal, making them the most natural advocates for your brand. In other words, customer advocacy is your best strategy to build and nurture brand authenticity and trust. That said, […]
What Is in It for End Users in an Advocacy Marketing Platform?
Although organizations reap business benefits through advocacy marketing, how does it help the ones using the platform on a day-to-day basis? How does it empower the end users such as the employee advocates, who spend their valuable time & effort branding for their organization? Advocacy Marketing End User Benefits Staying Updated with Dynamic Content The […]
How Advocacy Marketing Can Drive ROI for Marketing Campaigns
Advocates are a company’s best salespersons! There’s no doubt that advocacy marketing can transform the way you pitch your brand out in a world that is bombarded by digital content. Having your brand promoted by people who are closely associated to it gives a touch of credibility and reliability to your marketing campaigns. Internal advocates […]
Five Stats about Advocacy Marketing
Advocacy Marketing is the best form of marketing at the moment and looks like it will be the preferred form of marketing for years to come. We are not just saying it! Here are 5 Stats about Advocacy Marketing that Team SOCXO has put together to prove this right! Brand Messages reach significantly further when […]
Encouraging Employee Advocacy – Is Gamification the answer?
To gamify or not to gamify is the question. By now, there is no doubt on anyone’s mind that employee advocacy plays a key role in boosting brand visibility. As reiterated by the 2016 Edelman’s Trust Barometer, a post shared by an employee is trusted 6 times more than a post distributed by brands. So […]
What are the Different Components of Advocacy?
Here is a presentation on what are the different components of advocacy? The advocates spread positive word-of-mouth recommendation about your company brand and performance. Some of the most popular components of advocacy are:
5 Tips to Improve Your Advocacy Marketing Efforts
Here is a presentation on 5 tips to improve your advocacy marketing efforts. Advocacy Marketing is the best thing that could ever happen to your business; there is no doubt about that! But it isn’t enough to set the ball rolling. Here are 5 tips from SOCXO that helps you to improve your Advocacy Marketing […]
4 Guidelines to Measure Your Brand Advocacy Success
You know it, and we know it – a basic tenet of any marketing campaign is that it needs a way to measure its success. However, each campaign is different and so unfortunately there’s no common, generic formula that can be applied to calculate success for all scenarios. Things can get a little more difficult […]
