Difference Between Brand Ambassadors & Brand Advocates
Although used interchangeably, there is marked difference between brand ambassadors & brand advocates. Influencer marketing is another term that gets...
6Jan 2018
30Dec 2017
Is It Beneficial For Partners And Customers To Be A Part Of Advocacy Marketing?
Advocacy marketing proves to be an excellent investment for today’s digital-savvy businesses. It entails amplifying brand reach, by encouraging employees,...
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27Dec 2017
Why Is Employee Advocacy An Important Aspect For Corporates And How Does It Create Employee Engagement?
Is it not a great idea to have teams of passionate employees promote your brand? And why employees would be...
22Dec 2017
How does Advocacy Marketing Support Online Reputation Management?
Advocacy marketing can positively impact a brand by not only improving its reach and visibility but also its online reputation...
21Dec 2017
Dos & Don’ts In Implementing Employee Advocacy
Employee Advocacy is the next generation Word Of Mouth (WOM) marketing! It is the promotion of an organization by its...
16Dec 2017
What is the Difference Between Advocacy Marketing & Paid Marketing?
Advocacy marketing has been popularised among business strategists and marketers. It is popularly being adopted by an organization as it...
14Dec 2017
Is Brand Advocacy Similar to Employee Advocacy?
Is brand advocacy similar to employee advocacy? It is perhaps, the most critical question every organization encounters while formulating an...
9Dec 2017
Five Key Stats that Prove Employee Advocacy is Crucial for Internal Communication:
Here’s some insight on how employee advocacy impacts internal communication within an organization
8Dec 2017
Six Common Myths of Internal Communication and Employee Advocacy
With the advent of social media technologies, internal communication is rapidly changing within the organization. Most organizations have started adopting...
30Nov 2017
Attract New Audiences & Strengthen Brand Reach with Influencer Marketing
An increasing number of leaders are utilizing social media as their main tool for brand growth and awareness. Organizations heavily...
29Nov 2017
Key Benefits – Internal Communication and Employee Advocacy
What does it take to effectively communicate with your internal brand advocates to amplify your brand and be better at...
24Nov 2017
Amplify Social Reach Through Focused Content Marketing
In an ideal digital marketing world, all a marketer needs to do is produce a great piece of brand-related content...
22Nov 2017
Build Your Brand with the Power of Influencer Marketing
Have you ever relied on an employee brand advocate’s opinion before making a major purchase? I bet you have; perhaps...
17Nov 2017
4 Steps to Activate Your Employees as Micro-Influencers
It doesn’t take thousands of followers on social media to become a powerful influencer. Welcome to the age of micro-influencers, active...
16Nov 2017
Foster Thought Leadership Through Employee Advocacy
Do your brand advocates think out of the box? Are you motivating your micro-influencers to foster thought leadership? Have your...
10Nov 2017
4 Habits of Highly Influential Advocacy Marketers
Advocacy Marketers are the new age digital transformers who can make sure your organization increases its overall bottom line profits...
8Nov 2017
Ways You Can Encourage Employees To Advocate For Your Brand
People get drawn to a brand after witnessing internal engagement by a bunch of passionate advocates – customers, micro-influencer, employees,...
26Oct 2017
Learn How Social Media Influencers Can Build Brand Awareness
Do you harness the power of social media to generate quality leads for your business? Have you chalked out a...
26Oct 2017
Amplify Your Social Reach With Brand Advocacy
It’s the age of brand advocacy, and business leaders all over the world have acknowledged that having a bunch of...
18Oct 2017
Simplifying Advocacy Marketing
The end goal of any marketing strategy is to forge deep and meaningful connections with your customer base and what...
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