The Socxo Employee Advocacy Blog

Tips and insights to grow your employee advocacy program with Socxo.

What is Social Media Recruiting?

Did you know that 86% of job seekers use social media today? Social media has become an extremely important resource...

Why is Employee Motivation Important?

Reiterating the fact that employee motivation is important within an organization seems moot at this point. Yet, most organizations fail...

Thought Leadership

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What is Thought Leadership? – A Guide to Build Your Unique Brand

“Content is king”- the phrase has never been more relevant for businesses than it is at present. Content marketing is...

How to Empower Your Employee Influencers?

Introduction Marketing must evolve with time. Trends that drove marketing strategies a year ago are no longer as effective because...

Social Media Storytelling: The Complete Guide for Your Brand

Introduction Storytelling has played a big part in our lives, from reading fictional stories as kids to listening to stories...

Employee Advocacy Mistakes to Avoid

Introduction Employee advocacy is no longer a mere string of corporate jargon. Today, it has become an active strategy with...

13 Social Media Trends That Will Dominate In 2022

Close to 50% of the current world population is active on at least one social media platform, and each person...

Everything You Want to Know About Community Based Marketing.

Introduction In simple terms, community marketing seeks to provide a platform to the brand’s audience. People can communicate with the...

Whom Do People Trust? The Edelman Trust Barometer 2022

Introduction Trust is elemental to the current market. Given how flooded the world is with information, it is often a...

User-Generated Content: The Smart Marketer’s Guide to UGC.

Introduction In the world of digital marketing, content is king. But, if there was an emperor, it would be User-Generated...