Why Brands Should Prefer Advocacy Marketing Over Paid Marketing
Most businesses & brands consider paid marketing as one of the promising strategies to garner greater visibility & reach. Attracting...
Tips and insights to grow your employee advocacy program with Socxo.
Most businesses & brands consider paid marketing as one of the promising strategies to garner greater visibility & reach. Attracting...
Advocacy marketing has evolved as one of the go-to marketing strategies of the digital age. Enabling employees, customers, and partners...
Employee Advocacy focuses on harnessing the digital capabilities & social skills of employees to carve an identity for your brand...
Although organizations reap business benefits through advocacy marketing, how does it help the ones using the platform on a day-to-day...
The social media evolution has impacted the way organizations consider their brand building, communication and marketing efforts. It has unlocked...
When it comes to marketing a product, brands adopt the conventional approach of customer-oriented selling pitch to influence the buying...
Including employees, customers and partners in co-creating brand communication and amplifying its reach & engagement has redefined advocacy marketing as...
There has been a radical shift in the way organizations perceive their employees. The role of employees is no longer...
Earned Content is the most crucial aspect of brands’ content marketing strategy. Being considered a form of conversational media, it...
Employee advocacy has emerged as an integral aspect for many business, irrespective of the size, scale and the industry vertical....